Everyone is faced with pressure to perform in life. No matter what our career is, we all want to be successful – but with success and with growth comes pressure. How do we cope with the pressure to …

This minisode is a reminder to check in with one another. Recorded after the election but before results were determined, we use this mini episode as an outlet to air our feelings, share observations …

Ever wonder why video is running the show on social media these days? In this week's episode, Karen explains the science and power behind successful videos and how high-quality video production transl…

We’ve said before that we think nonprofits have similar concerns to small businesses — keep the lights on, keep people engaged, and keep the mission at the forefront. Which is why we’re please…

Language is changing fast. We're all forming new habits and norms through texts and tweets, along with new levels of scrutiny brought on by our current cultural shifts. That's why it's worth taking th…

This episode, we're going back to basics – business basics. How does business-to-business communications differ from business-to-consumer marketing? We’re chatting about the nuances of marketing a…

Video can be a powerful tool to help grow any business, but it can especially aid nonprofits. From member engagement to funding development, Karen breaks down five ways nonprofits (and other businesse…

The concept of quitting can be really difficult to come to terms with. When we feel like quitting, we feel like we are letting ourselves down or not doing as much as we should be. But is this always t…

Many clients often forget their need for marketing or branding. They're busy and it simply isn't on their radar. However, marketing and branding are necessary for strengthening outreach. This week, Je…

Every business is guilty of wasting time and resources at some point. But a wise business owner looks at processes, technologies and people to figure out if there are any leaks. Whether we're wasting …