Trust is a key factor in any healthy relationship, but especially in client relationships. As creatives (and especially those in videography), we need to trust our client to tell us what they are looking for and what they expect, and they need to trust us to deliver on that. It doesn't end there though. We also need to trust the client's audience. When we trust that the audience will be invested in the work we are producing, that aids us in creating work in which they will be invested.
So, how do we build that trust? How do we maintain that trust and make sure that we are honoring our clients needs our and vice versa? In this Strategy Series minisode, Karen walks us through not only the importance of trust in every step of the creative process, but also how we can grow and maintain it over time.
Watermelon and Cucumber Cocktail
Watermelon and Cucumber Cocktail
Ingredients
- 4 oz Effen Cucumber Vodka
- 4 (1-inch) cubes of seedless watermelon
- 1 oz lime juice
- 2 oz simple syrup
Preparation
- Combine vodka, watermelon cubes and lime juice in a cocktail shaker. Muddle all ingredients well. Add simple syrup, fill with ice, cover and shake until ice cold.
- Rim the glasses with a cut lime and dip in the lime rim mixture.
- Fill the glasses with ice and strain the ingredients from the shaker into the glasses.
- Garnish with a watermelon slice, a cucumber slice, and a mint sprig.
Rim mixture: Equal amounts salt and sugar combined with some freshly grated lime.
Recipe credits go to Creative Culinary.
