In our first episode of the Strategy Series, Jen shares what we can learn from the global pandemic to prepare for the next crisis, from a business and marketing perspective. There are certain business strategies that will likely be here to stay, long after the pandemic has gone. The tricky thing is determining what your customers will want to keep, and how these can help serve your revenue stream in the process.
How can we reflect on what may have gone wrong over the past few months to make our businesses stronger in the future? How can business owners stay top-of-mind in an increasingly distracted world? Jen shares some actionable steps entrepreneurs (or anyone in business, really) can take to get their marketing and outreach efforts aligned to help prepare for whatever’s next.
