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Rebranding

Creativity
Rebranding
Big changes equal big news! A brand is not something you put on or pretend to
be. It should be a direct reflection of who you are. Which makes a rebrand a
soul-searching, schedule-wrenching, goal-aligning process. That's what we're
talking about today.

The past few months have been a huge growth period for Karen as she rebranded her company from the ground up. And for Jen, who helped birth the new look and feel (the midwife, perhaps?). This episode introduces Render Studios and talks about how a change at work can be intimately linked with internal growth and exploration.

This time around we are toasting with a sparkly and delicious French 75. Something this big deserves to be celebrated accordingly.

French 75

French 75

Gin
French 75
Gin and champagne with a hint of citrus. Yes, please. How else would you celebrate?

Ingredients

Serves 2

  • 4 ounce Bombay Saphire Gin
  • 2 ounce fresh squeezed lemon juice
  • 4 teaspoons simple syrup
  • 2 dashes of Angostura bitters
  • Brut champagne

Preparation

  1. Shake gin and lemon juice
  2. Add bitters and simple syrup in a glass
  3. Poor the mixture, top with champagne
  4. Garnish with a lemon twist.

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