We know credibility as the foundation of trust. In all areas of life, it is so important to be known for delivering on our promises: your staff needs to believe in you, your clients need to trust you, your friends and family need to depend on you. And while all of that is important and at the face of being credible, credibility runs much deeper than that.
Credibility is established over time, and people often underestimate the hard work, consistency, and time it takes to build a credible reputation. It's incredibly fragile, requires regular upkeep, and can be lost over time if not maintained.
So, as entrepreneurs, how does personal and professional credible affect our business? How do we build credibility and establish trust? And how can we rebuild this reputation if we've lost credibility? We cover it all.
Pear Collins
Pear Collins
Ingredients
- Plymouth Gin
- 2 ripe pears
- 2 tbsp. fresh lemon juice
- 2 tbsp. honey
- 4 tbsp. water
- Fresh thyme, to garnish
Preparation
- Peel and chop the pears.
- Place the chopped pear, lemon juice, honey, and water over heat and let simmer for about 10 minutes, stirring occasionally. The pear should become soft.
- Blend in a food processor until consistency resembles applesauce.
- Strain out the pulp to use the liquid.
- In a shaker filled with ice, combine two shots of the pear juice with one shot of gin. Shake for about 30 seconds.
- Strain over an ice-filled rocks glass and garnish with fresh thyme.
