From Sesame Street, to cooking videos on YouTube, or even the information you get from TikTok, educational entertainment is all around us. It's become a staple for educating people young and old, and is also a great way for organizations to get their own messages across. So, how can your brand or company's edutainment stand out in a sea of content?

This Strategy Series, Karen discusses the ins and outs of edutainment. Using her own first-hand experience and videography knowledge, she breaks down the best ways to create content that not only educates your audience but also connects with them.